Alter Showroom

/ Brand History

MASHAMA is a Paris based brand with studios in Paris and Shanghai. After Masha graduating with an M.A. degree in Womenswear from Central Saint Martins, she worked under Alexander McQueen. Masha established her brand MASHAMA under which she presents her womenswear line on official calendar of Paris Fashion Week since 2011. The brand signature hold universal femininity of modern day with bold cut and distinguished fabrication. Bold yet intricate in her unraveling of the feminine form, the brand has attracted the attention of publications such as Vogue UK, Vogue Italy, Vogue China, Another Magazine, Observer Magazine, Crash Magazine, L’express Style, Stylist France, Harper’s Bazaar, W Magazine, L’OFFCIEL, Numéro, Evening Standard and Le Monde, etc.

/ Brand Selling Point